Making It Big - Season 8
Beating odds to building legacies. A new journey. A new story.
- Parle Agro
- Capital First
HSBC and CNBC TV 18 bring to you Making it Big - Season 8, and this time with even more inspiring stories. From one of the India's largest milk and dairy products organisation to a leading software product development and business process management company, meet the league of extraordinary entrepreneurs. They have, through sheer determination and pluck, converted their dreams to legacies.
A cooperative formed by small and marginal farmers of just two tiny villages located in the heart of Gujarat, some 70 years ago has today transformed into India's largest food organization with business of $5.8 billion per annum.
The brainchild of Dr. Verghese Kurien, brand Amul sells milk and its affiliated products through a network of 10,000 dealers and 10 lakh retailers. Meet Rupinder Singh Sodhi, the Managing Director who is tasked with building on the legacy that is Amul.
It is an iconic brand and a whole generation in the country has grown up drinking and listening to its hummable jingle "Mango Frooti, Fresh and Juicy" and the credit for creating a new segment, a new packaging, a new experience in the mid-eighties singularly goes to Prakash Chauhan, Chairman of Parle Agro. He was a market disruptor then and continues to be so even today through his youngest daughter Nadia Chauhan, who has completely revamped the brand as leading Indian beverages company.
Capital First has emerged as one of the leading financial services provider in seven years flat, which is unparalleled in the NBFC space. For unlike traditional models of financing, Capital First created new technology-led models to finance MSMEs and consumers, in the hitherto unbanked and under-penetrated space.
Click here to view other success stories presented on HSBC and CNBC TV 18 Making it Big.
These clips have been sourced from TV18 Broadcast Limited’s channel -‘CNBC-TV18’. All rights including intellectual property rights comprised herein are solely and exclusively vested in TV18 Broadcast Limited in perpetuity’.
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